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Futura Con•struc•tions
Promotional Card Set, 3 x 10 in
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Objective:
Create a promotional card set highlighting the history and unique qualities of the geometric sans serif, Futura, designed by Paul Renner.
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Description:
Each card of the Futura Con•struc•tions set focuses on a geometric break down of a letter. On the reverse of cards information is included on the development, characteristics and history of the typeface.
The concept of disassembling and reconstructing the letterforms was inspired by the two schools of design which influenced Renner in the creation of Futura, the Bauhaus and Russian Constructivist.
*student work
